In 1924, at the convincing of Boston grocery magnate Charles Adams, the National Hockey League decided to expand to the United States. Adams' first act was to hire Art Ross, a former star player and innovator, as general manager. Ross was the face of the franchise for the next thirty years, including four separate stints as coach. Adams directed Ross to come up with a nickname that would portray an untamed animal displaying speed, agility, and cunning. Ross came up with "Bruins", an Old English word used for brown bears. The team's bearlike nickname also went along with the team's original uniform colors of brown and yellow, which came from Adams' grocery chain. The Bruins played at Boston Arena.
Crafted with the intention of being the softest shirt in your lineup, our signature tees are cut for a modern fit and printed with inks that actually blend into the fabrics giving it more character with every wash.